Elena

Makeup Artist
Manager

Elena joined the Soon Beauty Lab Team in early 2019 and has been a manager in both Brooklyn locations since 2020. Her background in beauty began over 10 years ago in 2013 when she began work as an on-set makeup artist. She has since continued to freelance for film/television, theater, commercial, editorial, and special event makeup in NYC and throughout the country.

As the resident SBL makeup artist, Elena specializes in the “effortlessly elevated” makeup moment—fresh and hydrated skin prep, detailed color correction, and custom shade-matching for “skin that looks like skin”. She loves soft and natural glam for brides and incorporating contrast with soft pops of color into everyday makeup. Overall, Elena prides herself on creating looks that highlight her client’s individual features, so they can feel glamorous, confident, and still recognizeable!

When she’s away from her makeup kit, Elena enjoys shooting film photography, writing, and visiting her family in the midwest.